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Customer response to
Diversity Jellybeans
National Retail Chain
How did/will you use the jellybeans in your organization?
As part of our overall awareness initiative. We give them
individually, to teams and use them during brand conferences. We are
finding that they are a quick hit to keep diversity front and
forward.
How were the jellybeans initially received by your group?
Nothing but positive feedback!
What
was the outcome and what were some of the reactions from the group? Simply
put, they get and love the concept of "you can't judge the
beans by their
color" and they love to bite into a bean and try to determine what
flavor they are. It leaves a good taste in their mouth (literally)
about the topic of diversity.
Why
did you choose to use diversity jellybeans?
Simply, easy, fun way to keep the message going.
Would
you use this tool again?
Absolutely!
International Law Firm
How did/will you use the jellybeans in your organization?
We use the jelly beans in our firm receptions areas, recruitment/job
fairs, gift bags for sponsored events, speaking engagements, and in
our diversity orientation sessions. We use them primarily to
demonstrate the prevalence of subconscious stereotypes.
What was the outcome and what were some of the reactions from the
group? With
very few exceptions, people get the meaning and the message and
really like them. Students in particular like candy!
Would you use this tool again?
Absolutely! We use them at least once a month!
National Corporation
How did/will you use the jellybeans in your organization?
We utilized the jellybeans as a conversation piece and to break the
ice for our initial meeting.
How were the jellybeans initially received by your group?
They loved them!
What was the outcome and what were some of the reactions from the
group?
We incorporated the jellybeans as apart of our giveaways for
meetings as well as a game.
Why did you choose to use diversity jellybeans?
We loved the saying on the inside of the tin, loved the fact that
you branded the tin with our company logo and loved the fact that
all the jellybeans were truly diverse.
Would
you use this tool again?
Absolutely
USAF Representative
The
jellybeans were a hit! We used the jellybeans in several training
sessions with junior, mid and senior level personnel and the
attendees enjoyed the exercise. We basically gave a disclaimer
(regarding the jellybeans state and for attendees that may have
medical, sugar and dye related conditions, prior to conducting our
presentation).
We
split the participants into teams. One team member wrote down the
color of the jellybean, one member was blind folded and the others
watched. We instructed the teams the blindfolded member had to pick
up the jellybean (which was placed in a Dixie cup) and hold it up
for two seconds so the other team member could write down the
color. The only person who could talk on the team was the
blindfolded member and they could only say what flavor they thought
the jellybean was. There were lots of puzzled looks and even some
out bursts and laughs given by members who were supposed to be
silent. Overall, it was a good training tool regarding diversity
which was well received and enjoyed.
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